Sales

Benefit from our rich sales and marketing experience

Grow has experience in both sales and marketing and we think this is invaluable. There are lots of sales training companies and marketing consultancies, but we only know of a handful companies that have expertise in both areas.

We think sales and marketing are inseparable and any marketing we recommend always takes into consideration the resources you have to effectively complete the sale.

And when we work on your marketing, we always consider the effect this will have on your sales process.

Optimising every stage of the sales process

From the very first communication with a potential customer right up until you close the sale, we'll make sure that all aspects of your sales process are working effectively, so you make more sales.

Grow's MD, Alasdair Inglis has had a wide range of success in sales and business development roles - it's this practical experience that helps our clients improve all aspects of their sales process.

"The fact is, everyone is in sales. Whatever area you work in, you do have clients and you do need to sell."

Jay Abraham - marketing guru

Business growth

Helping your business grow with our expert business development skills 

Business development is a strange and misunderstood phrase.

You'll often hear participants on 'The Apprentice' saying they're business development executives and you still have absolutely no idea what they do.

In reality, it encompasses all kinds of activities, including, research, networking and strategic thinking. If done properly, all of these activities should directly and indirectly contribute to increased sales - the ultimate goal of business development.

Creative, intelligent, long term thinking

We have a great deal of experience in a variety of business sectors, which allows us to come up with creative, intelligent solutions for developing your business in the long term.

We can train your team members in business development skills, help you hire the right person, or undertake business development work on your behalf.   

Databases

A solid foundation for your business contacts 

A quality database that stores all your customers details, prospects and new leads is the backbone of a healthy growing business.

Million pound deals agreed in the first meeting tend to happen in Hollywood films or on Dragon's Den. In reality, it's more like seven emails, four telephone calls and three meetings before you close the deal.

The devil is in the detail

It's crucial that all communication you have with your potential customer is noted down in detail, especially if more than one person works on the deal - to create a detailed pictured of each relationship.

When a client is spoken to by any member of the team, it should be noted on the database or a shared document, so when someone else speaks to them, they can see all the history and can continue the dialogue that's already been started. 

Building your business on solid foundations

We have experience with the best customer relationship management (CRM) systems and can advise you on the best one to take your business forward. We can customise databases to your exact needs.   

"How you gather, manage and use information will determine whether you win or lose."  Bill Gates 

Hiring staff

Take the stress out of recruiting for your business

Hiring sales staff can be a daunting experience, but we all know that people are at the heart of a successful business.

At Grow we have personal experience of sales. We know what qualities a salesperson should have and we can help you find the person who can really make your business grow.

Finding the right people to help you grow

We have a variety of ways in which we can help you find the right staff and we have good relationships with a number of quality recruitment agencies.

People are definitely a company’s greatest asset. It doesn't make any difference whether the product is cars or cosmetics.

"A company is only as good as the people it keeps." Mary Kay Ash

Case study
Grow helped a client hire 2 full time sales staff and negotiated a £5,000 discount on agency fees for both people.

We created the job description, the adverts, advised on the remuneration, negotiated with eight recruitment agencies, conducted telephone and face to face interviews and arranged the contracts.     

Sales materials

Making sure your promotional materials are doing their job.

Grow will take an impartial review of all your sales and promotional materials, including your website, to see if they are doing their job of selling your company. Sales materials must often be able to sell to potential clients without them ever meeting the seller.

While browsing this website you may be thinking - is Grow a company that can help me now or in the future?

We think like your customers

We are totally impartial and will only ever advise you to develop or reprint promotional materials that support your marketing strategy, and that we believe will give you a good return on investment  - and of course do the job of bringing your business, enquiries or sales.

We'll ensure sure that all your promotional materials fit in with your overall lead generation and marketing strategy.

Case study
Grow worked with a teacher in the personal development field. We overhauled their sales brochure which was a key part of their promotional strategy as part of their business was providing public workshops.

The new brochure was put into leaflet displays all over London. The reworked brochure increased workshop enquiries by over 25%.   

Telemarketing

Creating telemarketing campaigns that work

Depending on what you sell and how you sell it, telemarketing can be key part of the way you market your business. If you have to arrange face to face meetings with clients, you may need to use telemarketing as part of your overall sales and marketing strategy.

Telemarketing is very misunderstood - although important, the initial phone pitch is just a small part of a much bigger process.

A fluid approach

You need a clear target market, good leads to call - and a flexible approach that considers what people on the phone are saying so you can alter course if necessary. We don't believe in scripts - you can't control a conversation, it's a two-way dialogue and it needs to flow.

We'll help you create a cheat sheet with all the relevant information and answers to any potential objections, in a way that's targeted to help you better sell to your prospective customers.

Support and advice every step of the way

Grow can manage all your telemarketing needs if required. We can do background research, sales training, lead generation, managing your telemarketing for you or we can help you find the right person to do it in house. Most importantly, we can analyze your campaign making sure it's providing good value for money.